Wednesday, September 15, 2010

BUILDING A NEW STAGE AT BLENDTEC




I guess the company found the need for me to have an updated facility with the success of WILL IT BLEND and our on-line presence. What is happening is the WILL IT BLEND set will remain, but next to it will be a new set for other uses.

You see, the reality of it is this.... the WILL IT BLEND set, seen by millions, seen on national television and bla, bla, bla, was really only in the small Blendtec lunchroom. Nothing fancy a-tall. There was constant fun with people popping their heads in while we were filming, wondering if it was clear enough for them to come get a Diet Coke. But no longer...

The new set throws out the lunch room (there is a considerably bigger one on the other side of the building, but we have to walk allll the way there). I am the one that pays the biggest price. I got soft since my office was the only one right in the lunch room. I could just sneak my Chef Boyardee Ravioli's to the microwave without getting a lecture from anyone en route telling me how bad they are for me and "if they could get me some Koolaid with that".

But now, this new set will be a full working kitchen. Our nutritionist Liz Brown, who just moved here from Lewisville, Texas (been there, done that) to come work for Blendtec, is preparing a major on-line cook book of recipes using the blender, as well as produce a ton of recipe videos we are about to film. We've done a few recipe videos already, but we will be doing this on-going.

I helped design the set so that it would be filming friendly, and Liz will be using this for all her testing, so the kitchen will be fully operational. The only problem now is... I will be taste-testing all the food, since it is right outside my door. (It's a good thing Parke and I are working out every morning).

Thursday, September 9, 2010

LABOR DAY FUN




Over Labor Day, the family and I went to two places. First we went to Pine Valley, Utah. Where is Pine Valley you ask? In the 20 years I have lived here, I didn't know either. Until my parents, who now live in Las Vegas, tried to find a place close by where they can get out of the heat.

They proposed buying a home there and giving it to the kids. I jumped on that and we now go down about every month or two. (More on Pine Valley in another blog).

We spent 3 days there with Stephanie's kids and Parke and I. It was a little learning experience, driving with the kids. I have gotten spoiled with the two boys I have (Parke now 16 and Forrest almost 20) not having attention spans that are the length of a 30 second commercial.

But it was fun. Then after that 3 days, we dropped Parke off in Orem, then proceeded to Island Park, Idaho and Yellowstone for 3 more days. It was great to see the wild life with Stephanie's family (I mean the wildlife out in the forest, not in our car).

With all the 20 plus hours of driving, Stephanie's kids enjoyed going through almost the entire Battlestar Galactica 1978 series on DVD. It helped going through the long roads without getting too bored.

I will post more photos on a new facebook album.

WILL IT BLEND - Top Viral Ad of All Time


According to MSNBC, (my favorite network... not) has released an article on successful viral videos ads. We have been lucky to be chosen as number one.