Wednesday, September 15, 2010

BUILDING A NEW STAGE AT BLENDTEC




I guess the company found the need for me to have an updated facility with the success of WILL IT BLEND and our on-line presence. What is happening is the WILL IT BLEND set will remain, but next to it will be a new set for other uses.

You see, the reality of it is this.... the WILL IT BLEND set, seen by millions, seen on national television and bla, bla, bla, was really only in the small Blendtec lunchroom. Nothing fancy a-tall. There was constant fun with people popping their heads in while we were filming, wondering if it was clear enough for them to come get a Diet Coke. But no longer...

The new set throws out the lunch room (there is a considerably bigger one on the other side of the building, but we have to walk allll the way there). I am the one that pays the biggest price. I got soft since my office was the only one right in the lunch room. I could just sneak my Chef Boyardee Ravioli's to the microwave without getting a lecture from anyone en route telling me how bad they are for me and "if they could get me some Koolaid with that".

But now, this new set will be a full working kitchen. Our nutritionist Liz Brown, who just moved here from Lewisville, Texas (been there, done that) to come work for Blendtec, is preparing a major on-line cook book of recipes using the blender, as well as produce a ton of recipe videos we are about to film. We've done a few recipe videos already, but we will be doing this on-going.

I helped design the set so that it would be filming friendly, and Liz will be using this for all her testing, so the kitchen will be fully operational. The only problem now is... I will be taste-testing all the food, since it is right outside my door. (It's a good thing Parke and I are working out every morning).

1 comment:

Anonymous said...

They have cut a hole where I got all my vending machine chemicals!?!? Gah!!

danna